An independent boutique hotel
in the center of Gothenburg
WELCOME TO HOTEL FLORA
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DINE & DREAM

Welcome to an unrivalled experience of gastronomic pleasure and relaxed luxury. Dive into a world of flavours and follow it up with a night of relaxation and recovery.

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WORKATION

We understand that balancing work and everyday life is important that's why we are offering the perfect package to combine with work.

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Bar at Hotel Flora in Gothenburg, Sweden

MEET & EAT

Looking for a venue for your event, conference or workshop? Then you are in the right place. Hotel Flora will help you create a memorable and productive meeting place for you and your team.

HAPPY FRIDAY

Greet the weekend in style! Forget about the work week in the perfect setting.

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A UNIQUE STAY

Being away from home can be sweet. That's where we come in. Staying with us you can be the way you choose. Dressed up or relaxed. Private or in good company. Online or completely disconnected. Be what you are and make yourself at home.

A UNIQUE STAY

Being away from home can be sweet. That's where we come in. Staying with us you can be the way you choose. Dressed up or relaxed. Private or in good company. Online or completely disconnected. Be what you are and make yourself at home.


OUR ROOMS & SUITES

Hotel Flora is located in what was once a fish market at Grönsakstorget, back in the days when an open market was held here. Our story begins in the early nineties when our first 16 rooms stood ripe and ready to receive guests from near and far. Over the years, Hotel Flora has grown into a 70 room creative bolthole for both local and global travelers. We have rooms for almost every need and wish you can possibly have – from XS crash pads to the Royal Swedish Room.

The great aim of our boutique hotel in Gothenburg is to be pleasing and pleasant, so don’t be afraid to ask us about this and that. What we don’t know, we can always find out. Our neighborhood is soaked in that hospitable Gothenburg spirit. Kungstorget with the market hall of today is just around the corner and close by you’ll find the best shopping in town – unique shops and brands all over Magasinsgatan and Södra Larmgatan. And don’t miss taking a stroll through the lovely Victoriapassagen.

It’s so easy to get around town. Walking is easy. Taking the tram is easy (with a stop just outside the hotel). And biking is easy, thanks to a great system of lending bikes for a small fee that is called Styr och ställ, (translated it would be something like “bike around and then leave it in a convenient nearby spot”).

But staying in our lobby is perhaps the easiest. A warm, inviting space where people are always welcome to congregate, socialize, work or wind down. The interior is designed by Rasmus Larson – Design By Us – who has made a truly perfect creation for truly creative people.

All this and free wifi is open and available to all. Our doors are always open to both our guests and the people of Gothenburg. And the rest of the world.

HOTEL FLORA SUGGESTS

Södra Larm Bar & Bistro

In our bistro, produce is always our star. The menu is based on the classic Swedish cuisine, with a nod to Tore Wretman and his beloved France.

You will notice our chef Andreas Brettmark's passion for the proximity to the sea, seasonal and local produce. The warm decor, signed by Danish Design By Us, creates a cosy environment where you will want to hang out, dressed up or relaxed.

Floras Södra Larm Bar & Bistro, is open from breakfast until late. Start the day with freshly squeezed juice from Loviseberg and straight-from-the oven sourdough bread from our dear neighbours on Magasinsgatan, da Matteo. Continue the day with lunch, champagne o'clock, dinner and finish with cocktails in the wee hours.

Breakfast at da Matteo

Weekdays 06.30-10.00, weekends 07.30-11.00

Lunch/dinner

Monday 11:30-14:00

Tuesday - Friday 11:30-23:00

Saturday 13:00-23:00

Dining at Hotel Flora in Gothenburg, Sweden

MEETINGS & EVENTS

FLORA HOTEL WORKSPACE MAKES WORK EASIER

Hotel Flora Workspace is an open meeting place for those who need a workplace for the moment. Printers, internet, coffee and all-day breakfast are included. Hotel Flora Workspace is open Monday-Friday between 08:30-19:00, and the offer is valid for those who book through our website and subject to availability. Sometimes Hotel Flora Workspace is fully booked or reserved, so if you want to be sure to get your place, rent one of our bookable meeting rooms.